Superior Livestock Auction Representative
The History of Superior Livestock Auction
In January of
SUPERIOR LIVESTOCK AUCTION
introduced satellite video marketing to the
nation's cattle industry and forever changed
the way load lots of cattle were marketed.
From that first auction at the National
Western Stock Show in Denver, SUPERIOR has
grown to become the largest livestock
auction in the United States, marketing over
one million head of cattle annually.
complete marketing network, SUPERIOR
LIVESTOCK AUCTION serves both buyers and
sellers throughout the United States. Unlike
conventional marketing methods, buyers have
the opportunity to view, evaluate and make
selections from cattle across the country in
the convenience of their office or living
room. Consignors can offer cattle, seen in
their natural surroundings, to a larger
potential buyer base. Load lots of country
fresh cattle are marketed using the most
accurate form of pricing discovery available
-- competitive bidding. SUPERIOR has created
a truly national livestock market, where
prices are discovered without regard to
local climate conditions, or demand.
LIVESTOCK AUCTION is a national
marketing company, with over 300 trained and
experienced representatives located in all
of the major beef producing areas. National
promotional programs and extensive mailings
insure visibility throughout the country for
sellers, whether offering one load or many
loads. Regular & Feature Video Auctions,
Internet Auctions and daily Private Treaty
Listings provide an avenue for both buyer
and seller to take advantage of current
SUPERIOR introduced the beef industry's
first national preconditioning health
Value Added Health Program now allows
producers throughout the United States to
buy and sell calves that have been enrolled
in a specific vaccination program against
the Bovine Respiratory Disease Complex.
From the time a
SUPERIOR representative sets foot on the
seller's property until the cattle are sold
and reach their new owner, personal hands-on
attention is given to insure the sales
contract is followed completely. From the
preview to the concise, informative sales
catalog, SUPERIOR is constantly working to
provide the best marketing service possible.
and growth of SUPERIOR LIVESTOCK AUCTION is
the result of its reputation for honesty and
integrity, its qualified and professional
staff, thousands of satisfied customers, its
leadership role in industry innovations, and
its goal to be the best, most complete
livestock marketing service in the industry.
SUPERIOR LIVESTOCK AUCTION. . .
Leader in the Industry.